Advertising on the tube is a brilliant way to promote your brand, service or product. With over 8 million people living in the capital and countless tourists and business visitors, the results and uplift can be amazing. Contact our expert teams for more information today.
There's lots of options to consider when advertising on the tube, from posters on walk-overs and tunnels, to escalator panels, digital screens and ticket barriers. Unleash the power of Underground Advertising today for your company. Contact us now for more information and advice.
Advertising on the London underground is hugely popular with many advertisers and used by companies from all over the country, not just London based ones, in order to promote a wide range of products, brands and services.
London Underground advertising offers the potential to reach out to London's diverse potential of over 8 million people, as well as visitors from all corners of the UK, and indeed the whole world. With the tube network covering over 402km and serving 270 busy stations - carrying a total of 4.8 million passengers a day - there is a multitude of advertising options.
With such mass reach, it's easy to see why underground advertising is so popular with businesses, ranging from small local start-ups to UK-wide and established international companies.
In this section, we will explain the many options and benefits of tube advertising and the cost factors. Alternatively for more information and free quotes, simply drop us a message and we will give you a call to chat through the options available.
We look forward to hearing from you.
Most Underground campaigns have a recommended minimum spend of £5000 to have a successful impact but this depends on your aims.
It is basically out-of-home advertising using the infrastructure of the London underground system to promote services, brands and products.
As the capital of the United Kingdom, London not only has lots of residents but many business people visiting, as well as those on holidays from overseas, all making frequent passenger journeys across the city. This potential exposure to lots of different people makes London Underground advertising a profitable and popular investment for many businesses, targetting potential customers on platforms and escalators who have dwell time and time to take in marketing messages.
London Underground advertising options are both varied and proven, and there are lots to consider for any advertiser and company when putting together a marketing campaign. It has certainly stood the test of time and has been around for over a hundred years, but as with the London Underground network itself, there are constantly both new stations and therefore new options to consider; London Underground advertising is like the capital itself, ever-evolving and exciting!
They are a variety of options to consider when advertising on the London underground.
The main options to consider are listed below:
Costs of advertising on the London tube varies depending on a number of factors, these are briefly outlined below:
To find out more info and for specific costs on London underground advertising (Transport for London Advertising) give us a bit of info about what you are looking to promote, budgets, timings and also any stations you are particularly interested in. We will work up a bespoke campaign for you to consider based on these factors. It is worth pointing out that Tube advertising, although expensive is very cost-effective as it achieves amazing results.
There are many benefits to tube advertising as outlined above but at PromoMedia we would say the main ones are;
If you have any more questions, simply get in touch with us today.
Lots of major national and international companies advertise on the tube network every day as it is an effective way to reach a great audience; including car companies, supermarkets, clothes, fashion and luxury brands, whilst small local companies also choose stations to target people in their neighbourhood (such as local hairdressers, independent bars, cafes, gyms, restaurants etc.).
London underground advertising (TFL rail included) is, therefore, a popular choice with a wide range of companies and is more affordable than many imagine. If tube advertising is something you are interested in for your company we can provide you with costs and lots of suitable options to consider (including 4 sheets, 6 sheets, 48 sheets, tunnel advertising and LEPs.
If adverts on the London Underground are of interest to you and your company contact us today for more specific information and find out about how tube advertising can work for your business on either a local London, national or even international level. Alternatively, if other forms of advertising are of interest, we can also advise and book TV advertising, outdoor advertising, radio and more, simply contact our media buyers today.
Underground advertising can initially seem an expensive form of outdoor advertising, however, when weighing up the positives and proven results it is clear why it is so popular with a whole range of businesses. It is a common misconception that tube advertising is only used by London based companies targeting tube users and a London audience but this is not the case, it's effective for international brands as well as local businesses in the locale of the stations.
As the London underground network is ever-growing it means that tube advertising is also often new and exciting too. London Underground gives value for money and great exposure to customers in London and the rest of the UK (with visitors travelling home), with new digital options, tunnel take-overs and more traditional poster advertising options.
If Underground advertising is something which you are interested in, get in touch today. We will then put together a bespoke campaign based on your aims, ambitions and budgets. You too can join the successful businesses who advertise on the London tube network every day. We look forward to hearing from you.