Advertising at the Right Time, Right Place and Right Price
Billboard advertising, or billposting, is a way of promoting a product, service or brand in Aunk to a large number of people through the use of billboards or banners in key outdoor locations.
Billboard advertising in the UK is the most popular form of outdoor advertising (or Out of Home advertising as it is sometimes known), as it’s impactful and offers good value for money. Billboards are usually seen along busy roads and traffic junctions and are also a popular form of high street advertising.
Our experienced teams offer many options in terms of billboard sizes (ranging from A4 up to 96 sheet posters), illuminated and digital billboard options, and are able to secure them in key locations all across the country. Costs of advertising on billboards in the UK can vary, quieter locations are generally cheaper, whilst London outdoor advertising costs are more expensive but the return on investment is often worth that extra outlay.
We believe that the main benefit of billboard and outdoor advertising is that it attracts the interest of potential consumers in prime locations on a daily basis.
If this form of outdoor advertising is of interest to you and you’d like to find out about the cost of advertising on billboards in the UK contact us today. If possible tell us your desired locations and approximate budget and we will put together a campaign for your consideration.
We get asked this a lot and we believe, as this popular form of outdoor marketing which has been around for hundreds of years, the simple answer is “yes billboard advertising works” – it has certainly stood the test of time!
We see the positive results week after week for our clients.
As one of the most effective and popular outdoor marketing methods, billboard advertising is used by a huge range of advertisers and businesses, from small local retailers to international brands. As mentioned they are commonly found at roadsides, outside train stations and general areas of high footfall, whilst parallel poster billboards are also very effective and are typically positioned next to main roads and motorways in an attempt to create maximum exposure– good when people are stuck in traffic.
Traditionally billboards are printed but they are also increasingly more digital billboard options for you to consider which can offer even more stand-out for your advert.
Here at PromoMedia, we have a great depth of experience in designing and then selecting the best positioning of billboards all over the UK, so whether you are looking for ones in small towns and villages, busy high street billboards or London outdoor billboards (for national advertising campaigns) look no further than us.
TOP TIP FOR BILLBOARD ADVERTISING: Billboards are so popular they do book up in advance. So to secure the best sites plan ahead.
There are no standards costs for billboard adverts and the cost of billboard advertising in the UK is dependent on a number of factors. The primary variables which affect costs are:
We have a team of advertising billboard designers who can help advise on your artwork to make you stand out from the crowd.
These designers are able to create specific and bespoke designs to work in harmony with your brand and business goals. We believe that in order to get the most out of a large format poster site, it is important that an innovative design is used to catch your target audience's attention; there is no point having a top billboard location if you have a poor design.
Billboards are a great way to get people to notice your business in Aunk but it’s important to have a designer with expertise in designing them so your brand is presented in a positive and eye-catching way. We have expert in-house designers who can create billboard designs to meet your company's needs and requirements and they will, of course, incorporate your ideas, colour schemes and branded logo.
Our independent designers will be more than happy to talk to you and listen to any ideas you have, as well as suggesting new ideas to help improve. Should you want to speak to one of our billboard advertising experts, please fill in the contact box.
On the other hand, if you have a designer in place you can just send us the artwork and we will supply this for your billboard ad.
As stated billboard advertising works very well independently but we find that a lot of our clients use billboards in conjunction with other forms of advertising. For example, a potential customer may see your ad in Aunk on a street billboard, then hear it on the radio or see in a newspaper – all these methods help to reinforce a positive perception of your company and brand. It helps to create and build brand awareness.
If you are interested in teaming billboard ads with other forms of marketing (such as TV, radio, newspaper ads etc.) contact us and one of our media planners will draw up a balanced media campaign to incorporate billboards and any other media which appeals to you.
If you would like to explore the different services and media types that we offer simply fill in the quick contact box on this page or explore the other sections of the website, here we discuss in details the benefits radio advertising, TV advertising tips, telephone box advertising costs, transport ads options and much more.
It’s worth bearing in mind that outdoor advertising in London is not just something used by London based companies but is also popular with companies, products, businesses and services which are available and based all over the UK. With so many people visiting the capital everyday exposure through the use of a London outdoor advertising campaign is unparalleled, so if you have a product which you are looking to launch nationally, London is a brilliant starting point and springboard to success.
There are, however, so many different options to consider - it really can seem quite daunting! There are of course the typical billboard sizes (48 sheet and 96 sheets) but also iconic digital billboard sites (such as Piccadilly Circus), numerous popular shopping centres, as well as London Underground advertising options, escalator panels (known as London Escalator Panels or LEPS), bus sides, bus stop ads and adverts on the back of buses. Literally, where do you start? Don’t worry we can help!
If you are interested in getting costs for any kind of out of home advertising campaigns in London at the best rates, contact us today!
Finally, don't forget to check out our blog where we look at a range of subjects from advertising regionally, the history of underground advertising, billboard sizes, a guide to outdoor ads and more!
To talk to our team of billboard advertising experts get in touch via the contact us box today.
Let us know the area you are looking to advertise in Aunk and we will be in touch with the best billboard advertising costs possible. Wouldn’t it be great to get your company seen by thousands of people every day? Unleash the power of this highly effective form of outdoor advertising today.